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26 février 2008 2 26 /02 /février /2008 01:28

Born 1970 in Sofia, Bulgaria, Plamen Dejanoff lives and works in Vienna, Austria. Contemporary art is a horizontal chaos in which culture and entertainment, artwork and industrial product, art and design mix. Plamen Dejanoff has emerged from this plethora of information as an outstanding representative of the younger generation of concept artists, seeking a new connection between signs and symbols. Plamen Dejanoff strategically combines game plans of art and business in order to fathom the boundaries of the realm of art and thus has in the past developed a series of long-term projects collaborating with companies, designers and architects. One of these Gesamtkunstwerke runs under the title of Planets of Comparison and involves the restructuring of seven houses in his Bulgarian hometown Veliko Tarnovo.

It is in this context that his interest in bronze was born. For Art & Entrepreneurship Plamen Dejanoff has produced a 1.7-meter-tall Pinocchio sculpture made entirely of the aforementioned bronze. Pinocchio, this well-known character from the homonymous children’s novel, stands for the great lessons in life one must learn on the road to maturity and thus alludes to the entrepreneurial values specified by Credit Suisse. In addition to this unique work Plamen Dejanoff has donated two glass sculptures to the Credit Suisse show, representing simplistic versions of a clown and a dog. Their toy-like form again reminds the viewer of figures taken from a fairy tale, a narrative form often chosen to educate about the true values of life. An overview of Plamen Dejanoff’s oeuvre was exhibited at the MUMOK Museum Moderner Kunst Stiftung Ludwig Wien in 2006. He has had solo shows at Palais de Tokyo in Paris, Schloss Wendlinghausen in Dörentrup, and the Museo d’Arte Contemporanea di Villa Croce in Genova. In 2008 Plamen Dejanoff will tour together with Arte Povera icon Michelangelo Pistoletto through a number of European art institutions.

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